Shrinkflation
"I've been buying these for years and I just laid my new pairs over some previously purchased pairs and they are significantly smaller, but the exact same shape/style/cut. I have not changed weight/measurements. I reached out to customer service and was told to size up - with NOTHING offered for my experience. No discount, no free pair to try on. $70 down the drain + the headache of trying to figure out what to do with these and finding new undies. Showing older pair on bottom, newer on top."