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Give provocative an entirely new meaning

Embrace Your Inner Diva

Super soft microfiber combines with an extremely deep plunge, padded underwire cups, and convertible straps to give your bust some serious lift without sacrificing one bit of comfort, making this bra the sexiest combination of fashion, form, and function yet. Shop Embrace

The Felina Difference


Perfect Fit

There's no such thing as one size fits all. Every woman's body is unique. Our wide range of sizes makes finding the perfect fit easier than ever.


Unmatched Comfort

We never compromise quality for comfort. Our innovative designs, premium details, and ever so soft fabrics mean your comfort is our top priority.


Effortless Style

Whether you're fiercely feminine or a daring diva, we've got the styles that bring your personality to life and help you feel pretty every day.

From One Real Woman to Another

"I have worn Felina bras for at least five years and adore them. I'm a 38 C, they are sexy without you having to worry about anything! And the prices are very reasonable."

"I am rather full busted and have a hard time finding a bra that supports and fits well. The Paramour is wonderful!"

"The perfect fit for an everyday bra. It feels like a second skin, gives me a nice natural shape with a surprising amount of lift. The wires completely encompass my breast tissue and fit both of my breasts."

"True to size, comfortable, and washes well."

"I love this bra! Everything about it! It's so comfortable, it fits me perfectly and it's so pretty. It makes me feel beautiful!"

"I love the colors. I love the fit. I bought all 3 colors of this bra, because they fit so amazingly. I don't really use convertible straps, but if you like that feature- it has it! Will definitely buy more in the future."

"Very good fit and very comfortable. My go-to bra to wear. I also love the colors."

"It's nice to find something that is both pretty and comfortable. The material is soft with a light stretch. The band that goes under the bust has an adjustable "bra" hook and gives nice definition to the bust line."

A mix of flirty and flattering

Hey Gorgeous

Slimming no-show construction, fully-adjustable straps, and lightweight, form-fitting memory foam cups make this lacy t-shirt bra your go-to whenever you want that sexy, yet feminine touch.

Shop Gorgeous

Felina in the news

What I love about this bra is that the support is great and because it has a wide band of lace that hugs the rib cage and gives just the right amount of lift. It's the perfect mix of comfort and sexy.

The line is beautiful, well-made lacy sets that you'll want to show off. They offer supportive bras in plunge, contour & underwire styles that range in size from 32C-42H.

Finally, a beautiful bra perfect for all-day wear. This full coverage bra provides a bit of everything. It comfortably keeps your breasts in place and offers back support as it lifts and slims.

The underwire offers support and uplift, while the diamond mesh comes through with a barely-there feel.

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